7 Daily Realtor Activities to Have Your Best Year Ever in Real Estate
The key to success in real estate is a systematic, daily plan filled with activities that yield results. This video goes over 7 different activities, with a certain number of repetitions for each activity.
This is a daily plan of action that will help any agent willing to follow the plan, take their business to another level in the coming year.
7️⃣ Conversations With Homeowners
The first activity is to have seven real estate-related conversations with homeowners. These conversations should focus on adding value to the homeowners. The sheer volume of calls and value you add will create opportunities for listings. If you aren't sure how to have seven conversations a day with homeowners, here are a few ideas:
• Checking in with past buyer clients
• Calling existing listing clients
• Calling homeowners in your farm area
• Calling a For Sale By Owner
• Calling Expired Listings
• Circle Prospecting with recent sales info
6️⃣ Conversations With Prospective Buyers
The second activity is to have six real estate-related conversations with prospective buyers. These calls should focus on adding value or communicating details on properties that meet their criteria, especially those that have recently come on the market or gone under contract. Here are some ways to find those six conversations:
• Any active buyers in your database
• Online leads you buy
• Renters who might consider buying
• Buyers you meet while hosting an open house
5️⃣ Conversations With Past Clients or People in Your Sphere of Influence
Every great real estate business is driven by repeat clients and referrals. These are conversations made through phone calls or personal meetings. Here are some ideas:
Check-in phone calls
Pop-by meetings
Wishing them a happy birthday or congratulating them on an anniversary
Providing information about sales that affect their home value
Inviting them for coffee or lunch
Inviting them to a client appreciation event
By focusing on deepening these relationships, your business can't help but grow.
4️⃣ Handwritten Notes Sent to Agents in Feeder Markets
Building a referral network with agents in markets where buyers typically move from when coming to your area (also known as feeder markets) is a great way to build a consistent pipeline of future referrals. Try sending handwritten thank-you notes to agents in these markets. Here’s a suggestion for the card content:
_Dear (Agent Name),_
_My name is (Your Name), and I am a Realtor with (Your company) in (Your City). I love paying referral fees to people moving from your city to mine. Please keep me in mind if I can ever be of service to you or your clients in (Your City). I will gladly pay a 30% referral fee for anyone you send my way, and I promise to provide them with the professional service they expect after working with you. Continued success, and I hope to hear from you soon._
_Sincerely,_
_(Your Name)_
Sending these cards to feeder markets can help you gain referrals.
3️⃣ Properties Shown or Previewed With Video Walkthroughs
If you don't have appointments showing property, you should be previewing listings in your market. This allows you to become the most knowledgeable agent in your area. By taking videos of your walkthroughs, you can build a library of videos at your fingertips when buyers ask about specific homes.
This sets you apart from other agents.
2️⃣ Video Walkthroughs Shared via Stories or Text/Email to Prospects
Now that you have this video library, put it to work by sending two of these videos via text or email to prospective buyers every day. Buyers will see the extra effort you’re putting in, helping to build trust and secure their loyalty as clients.
1️⃣ Video Unsolicited CMA
One of the biggest questions homeowners have is about the value of their house. By providing a unique way for them to see comparable homes currently on the market or recently sold, you’ll stand out as the most professional agent they know.
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