Welcome to ‘Byte by ewiz commerce’ where we share curated AI stories and eCommerce insights and trends to guide global businesses in their digital transformation journeys.
Joining us today is Mark Brohan, Senior Vice President of B2B and Market Research at Digital Commerce 360. Mark is known for his exceptional work as a journalistic researcher, keenly observing and analyzing the ever-changing trends in the eCommerce sector. His insights have been pivotal for businesses looking to adapt and thrive in the digital commerce and marketplaces.
In this conversation, Mark Brohan discusses the growing disconnect between buyers and sellers in the manufacturing sector. He highlights the impact of the COVID-19 pandemic on the way buyers and sellers interact for business over the internet. Mark emphasizes that younger, digitally-driven buyers are demanding an increased user experience across all channels and touchpoints.
He also discusses the rise of B2B marketplaces as a key opportunity for manufacturers and advises them to carefully choose the right marketplace that aligns with their goals and customer base. Additionally, Mark touches on the importance of AI in e-commerce and provides examples of how manufacturers are using AI to improve processes and customer experiences.
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Manufacturers' Corner:
A manufacturer's guide to Direct to Consumer (D2C) eCommerce
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About byte by ewiz commerce
byte by ewiz commerce is an AI digest specially curated for eCommerce growth leaders where we research, create and share the most interesting, insightful stories from the world of AI to help you make faster and smarter eCommerce decisions.
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About Digital Commerce 360
Digital Commerce 360 is a leading authority in e-commerce research, providing in-depth insights and data across various sectors, including retail and B2B e-commerce. Their work is instrumental in helping businesses navigate the complexities of the digital commerce landscape, offering resources like comprehensive ecommerce databases, industry reports, and analysis that cover North America, Europe, Asia, and beyond.
Digital Commerce 360 has served as a pivotal resource for retailers, investors, and technology providers aiming to build and expand their digital businesses for over 20 years.
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