Growing up, I was always drawn to the world of business.
One of my first ventures was selling a nifty gadget called Mudder's Little Helper, a steel bracket designed to scrape mud off shoes and keep homes clean.
I learned early on that giving customers a choice was key in business. So, I offered two price points for the same product - $2.50 and $1.75.
Turns out, the cheaper option was a hit, even though there was no difference between the products. It wasn't the best business model, but it sure taught me a lot about consumer behavior.
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