Bracknell is the first post-war ‘New Town’ to be comprehensively demolished and rebuilt, making it one of the UK’s largest urban regeneration schemes. A key element in this ambitious project is the Lexicon, a £240m, 580,000ft² retail and leisure development revitalising over 60% of Bracknell’s town centre.
Prosper were selected to be the Lexicon's Retail Design Delivery partner - assisting in ensuring the development went beyond the realms of retail and provided a more cohesive solution helping breathe new life into the town.
The Lexicon’s layout forms a basic figure of 8 with linked blocks and key avenues, each having their own character. The blocks vary in colour and cladding style, a deliberate design feature to echo the character of a traditional high street.
Shared town assets such as lighting, green space and meeting areas - now largely under single ownership - aid coherence and enhance the scheme.
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If you'd like to find out more about Prosper's Retail Design Delivery service and how we help landlords create thriving retail destinations by maintaining standards in their commercial centres, please visit the Prosper website:
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