Jaikisan is a powerful platform and voice of Farmer.The programme is outside the domain of technology.It is a prime driving force of issues,problems,concerns related to farmer's support systems,pricing,marketing of farm produce & live stock.commodity futures,govt schemes,input subsidies,policies,regulatory issues and day to day farm events,happenings of specific regional importance as well as innovations and achievements of wider impact in the farm sector.Not only this,one more key area is off- farm success stories of farmer groups/associations/cooperatives/companies in the farm sector.

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