Given that four out of every five participants are current or future consumers for exhibitors, trade show displays provide an opportunity to develop or strengthen relationships, increasing a company’s chances of success.

Here are some tips for engaging attendees at trade shows.

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Video Chapters
0:00 - Introduction
0:09 - Show Floor Analogy
0:40 - Tip 1: Make the Encounter More Fun
1:08 - Tip 2: Give Relevant Gifts
1:28 - Tip 3: Use Powerful Visuals
1:42 - Tip 4: Design a Unique Booth
1:58 - Tip 5: Don't Harass, Attract
2:21 - Closing Remarks

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