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When it comes to applying for a job, most of us already know the drill: Update your resume, research the employer, and focus on your skills. But what if we’ve been working from a flawed list? What do employers look for really? Is what employers look for the same as what we’re assuming they look for? Well, according to Purple Inc. CMO Alex McArthur, maybe not.
In this clip from “Brand Experience: Harnessing Emotion to Drive Success” (part of the 97th Floor Mastermind Interview Series), Shante Schroeder and Alex McArthur discuss the importance of personality and passion in relation to the hiring process. Sometimes the qualities employers look for aren't ones that fit easily into a resume. In the end, it sometimes comes down to a few simple questions: Are you willing to take risks? Will you be a good reflection on the brand? And perhaps most importantly, are you someone the employer would want to work with?
Check out the rest of the 97th Floor Mastermind Interview Series, and visit [ Ссылка ] for more resources and career insights.
