2015 Nissan Juke Color Studio""
One of the funkiest cars in the market today is about to get funkier. Not content with designing one of the most polarizing vehicles today, Nissan is giving its customers the chance to play dress-up with their own Juke models through its new personalization program, Color Studio. For an added cost, customers will have the freedom to choose individual colors for 12 different parts of the Juke. The idea, it seems, is to add personalized touches on the crossover to make it stand out even more, as if its quirky design doesn’t to that enough already.
For example, a customer opts to buy a Pearl White Juke. With the Color Studio, that customer can change the color of the headlight trim rings to red, turn the front and rear bumper accents blue, add yellow side sills, and splash some orange on the wheels. The result may not be to everyone’s liking, but for that particular customer, it might be worth paying the premium for turning his Juke into his own personal rainbow car, or in this case, a Rainbow Juke.
For better or for worse, that’s the objective of the Nissan Color Studio. There’s a chance that somebody might make the Juke a little more fashionable, but as much as that is likely to happen, so is the very real possibility that we’ll be seeing a lot of hideous-looking Jukes in the future.
