Providing context to your measures is key when you want to communicate relevant insights in your reports. Companies often use budgets, forecasts or KPIs of their competitors to evaluate their own performance and set it into a context.
But sometimes there is no information available on what figures your competition achieved. In that scenario internal benchmarks, comparing different business units of your company, might help you out to identify your potential.

In this video I will show how to implement such internal benchmarks using the "role-playing dimension" approach…

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