MediaMarkt is one of the best known companies in Europe and is renowned for its attention-grabbing advertising. The swirl in MediaMarkt’s logo is characteristic of the whole company. Permanently low prices and sensational advertising are constantly causing a stir within the industry. Surveys confirm that MediaMarkt creates advertising that people remember best. And the core advertising concept that has been used since the company was founded is still in place today and focuses on honesty, individuality and humor.
