Day 152
“People with disabilities represent a vast consumer market for high-quality services and products.” Businesses should do what they can to tap into the significant and growing economic power of the disability market. The report also provides examples of U.S. companies that “have experienced strategic benefits from employing, marketing to, and developing specific products for people with disabilities.”
Check out the full report (2018): [ Ссылка ]
Video description/transcript: Tiffany is a Taiwanese American woman speaking to the camera. “Do you want to be a better ally to disabled people? A lot of us might be doing some shopping over the next couple of days. Did you know that disabled people are a large market for businesses in the U.S.? Discretionary income for working-age disabled people is about $21 billion, which is greater than that of the African-American and Hispanic segments combined.”
#AntiAbleism #Ableism #Disability #DisabilityPower #DisabilityPride #DisabilityAwareness #DisabilityAdvocate #BlackFriday #SmallBizSat #SmallBusinessSaturday #CyberMonday #PurchasingPower #Shopping #Haul #Diversability
Store: [ Ссылка ]
