No matter how many times you visit, there’s more to Japan than you have ever imagined.
Travel with us through Western Japan as we explore its hidden delights, rich history, culture and breathtaking natural beauty.

■TripNotes

Spot 1: Dogo Onsen
Once you step off the tram into the retro hot spring town, it's like you've stepped into another world. Relax at ""Dogo Onsen"", Japan's oldest hot spring with a history of about 3000 years. The Dogo Onsen Main Building, that has been designated by the government as an important cultural property, is a must-see site.
While the hot spring town is small, the ambiance is extraordinary. After a relaxing time at the hot spring, enjoy shopping, local gourmet, and a visit to a museum.

Spot 2: Matsuyama Castle
"Matsuyama Castle" is one of the few castles in Japan that were built before the Edo period and still maintain their original appearance. The valiant figure takes you back to the era of the Samurai. Inside the castle, weapons and various handcrafts of the time are on display.
Matsuyama Castle is located at the summit of Mount Katsuyama and when you take the rope-way or the lift to the top, you'll get a panoramic view of the beautiful town and Seto Inland Sea. Also, beautiful cherry blossoms can be seen in full bloom in Spring.

Spot 3: Uchiko Town
"Uchiko," located 30 minutes from Matusyama, is a retro town that is reminiscent of the time from the end of the Edo period through the Meiji period. This town flourished due to its wax production in the Edo period.
Take a tour of the luxurious buildings built by the then successful merchants and eat at one of the restaurants as you walk through the town. Get a taste of the ancient mass entertainment at Uchiko-za, a Kabuki theater built over 100 years ago.

Spot 3: Garyu Mountain Villa
"Garyu Mountain Villa" was built on the cliffs of the Hiji river. The traditional Japanese Sukiya-zukuri style building has an attractive tea room inside that reflects Japan's philosophical ideas.
The garden is also beautiful and encompasses the surrounding mountains, forests, and the Hiji river. If you are interested in Japanese architecture and gardens, make sure to stop by.

Food: Tai-meshi (Sea Bream Rice)
Ehime's most famous dish, "Tai-meshi"(sea bream rice) is available in two different varieties. "Hojo Tai-meshi" in which the sea bream is boiled together with rice, and "Uwajima Tai-meshi" where the rice is topped with Sashimi. This time we'll introduce Uwajima Tai-meshi. Sea bream Sashimi marinated in a special sauce is mixed with spices and placed on top of piping hot rice. Try this fisherman's meal and fill your mouth with the delicious flavors of the sea bream.

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