Joanna Steele was invited as our guest speaker for the October 2021 Edition of Ghana Networking Evening held in London.
Speaking from Accra, Joanna Steele shared the reason why she choose to do business in #Ghana and some of the opportunities available in the digital space for those considering the same move.
Joanna Diana Steele is a Digital Marketing & eCommerce Strategy Consultant and Trainer.
She is the Co-Founder and CEO of @dimax_digital – a digital agency that unifies insight-driven planning, creativity and technology, to help businesses in Central and West Africa with their digital strategies to drive growth.
Prior to starting her own business, she clocked up almost 15 years of experience helping FTSE100 multi-million pound UK brands like Sainsbury’s, Argos, Mothercare and London 2012 Olympics create award-winning creative campaigns, build content-rich digital experiences and create engaged online communities to increase visibility, revenue & sales.

Her recent work on the continent includes content creation for the DRC Ministry of Health, social media campaigns for the Goethe-Institut Ghana, delivering training workshops for tech accelerator MEST Africa as well as creating digital marketing strategies for the Tech in Ghana Conference, eCommerce company Plendify and agritech startup Complete Farmer.

Joanna was nominated for a TechWomen 50 Award in 2017, which recognises emerging tech talent in the UK.

Her mission is to help African brands develop digital excellence to grow, becoming the domestic and international stars of the future.

For more information about Dimax, visit: [ Ссылка ]

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