Why do some agents get repeat business and continuous referrals while others have to fight and cold call for every single client they get? If you said “follow up” or “sales systems” you would be partially correct, but missing the bigger picture. The agents that get repeat business and referrals are getting them because they create raving fans through unforgettable customer service experiences. They are constantly looking for ways to create impact and generate “wow” moments that separate them, indefinitely, from the competition. The foundation of any sustainable success in this industry, or any service industry, is just that - service.

If you can learn how to provide excellent service that people talk about, follow proven models of follow up with prospecting and marketing, and build sales systems that convert those leads to closed deals, you will never have to worry about money or success as an agent. This clip is the first in a series about the pillars of success in real estate, but all of it is built upon a foundation of service. Check in the days to come for the four pillars to success and building a sustainable business.

Read my full article about these pillars and each pillar that I break down in the articles that follow: [ Ссылка ]

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