Prairie Organics: Think Whole Farm 2022 Recorded Session
9 February 2022
Just like organic crops, trends take time to develop. So what consumer food trends do you need to be aware of today to be ready to capitalize tomorrow? Jo-Ann McArthur, President of Nourish Food Marketing, talks through the key factors influencing growth in the organic food marketplace.
Jo-Ann spent her first career client-side, successfully connecting brands with consumers and retailers. Now leading the agency she co-founded, Jo-Ann continues to build powerful strategies for food and beverage products in Canada, the US, and Europe.
