7 Lies Unsuccessful Real Estate Agents Believe | Secrets to Boosting Your Success

Are you a real estate agent struggling to break through the barriers holding you back from becoming a top-performing professional?

In this video, we reveal the 7 common misconceptions that prevent countless agents from reaching their full potential. Don't let these lies hinder your success any longer!

Lie #: Top Agents Get All the Business

Every top agent started with no business at the beginning of their career. Believing you can grow your business is the beginning of your growth. Your belief that you can grow a successful real estate sales business is the first step that leads to actions. The actions then lead to results.

Lie #2: The Market is Too Difficult to Gain Market Share

The real estate market is fluid and market share is constantly moving from one agent to another. Challenging real estate markets create opportunities for agents to gain market share. Opportunity is everywhere in real estate. The key is to do the activities like geographical farming, hosting open houses, and circle prospecting that lead to a growing business.

Lie #3: Cold Calling Doesn't Work (Unveiling the Power of Circle Prospecting)

The real estate business is built on having real estate related conversations. Circle prospecting, or the process of calling homeowners to make them aware of sales activity with houses near theirs is a great way to build relationships and uncover listing opportunities.

Lie #4: Marketing is Too Expensive - Budget-Friendly Strategies Revealed

Marketing has never been easier and less expensive than it is today. Social media marketing for realtors is free to extremely inexpensive. Don't make the excuse that marketing is too expensive until you have exhausted all low-to-no-cost marketing activities.

Lie #5: Direct Mail is Dead - Leveraging Modern Techniques

The reason why so many agents still send just listed/just sold cards is because they still work. Consistent direct mail pieces as a part of your geographical farming strategy will yield results. While others say direct mail is dead, top agents are creating opportunities for listings and buyers through direct mail.

Lie #6: Top Agents Keep Secrets On How To Generate Business

The ability to learn strategies and how to execute on them to build a successful real estate business have never been more readily available than they are now. A simple search for how to generate real estate leads will provide millions of articles and videos with agents and coaches sharing exactly what to do. Don't believe he lie.

Lie #7: Success In Real Estate Is Only Available to a Select Few

It is not a matter of whether you know success is achievable, it is a matter of whether you are willing to do the work to achieve the success.

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➡️ ABOUT JIMMY BURGESS
Jimmy Burgess is a real estate agent, coach, and team builder with Real Brokerage, serving clients along Highway 30A and the Destin areas in Northwest Florida. With over 30 years in the industry, he has closed more than $500M in sales.

Recognized as one of the Top 200 Most Influential People in Real Estate by Swanepoel and a prolific writer for Inman News, Jimmy is passionate about real estate coaching and is dedicated to helping agents grow and build the business of their dreams through his insights and strategies.

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00:00 – Introduction
00:44 – Top Agents Get All of the Business
02:34 – The Market is Too Difficult to Gain Market Share
04:03 – Cold Calling Does Not Work
05:04 – It's Too Expensive to Market Your Business
06:15 – Direct Mail is Dead
06:57 – I'm Not Sure What To Do
07:28 – I'm Not Sure If I Can Succeed

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