84.51 is a retail data science, insights, and media company that helps Kroger and CPG companies create personalized, satisfying experiences for shoppers. To achieve that goal, the company relies on the processing power and data-sharing capabilities of the Snowflake Retail Data Cloud. In this short video, Patrick Kelly and Nick Hamilton of 84:51 outline the data-intensive nature of their company's work, the role Snowflake plays in making that work possible, and their success in working with Habu, another Snowflake partner, to build a data clean room that allows companies to work collaboratively with 84.51 data. For more information, visit: [ Ссылка ]

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