In today's episode of the Idea to Value Podcast, we speak with Andy Binns, Co-Founder of Change Logic and author of Corporate Explorer: How corporations can beat startups at the innovation game.
See the full episode at [ Ссылка ]
#podcast #innovation #disruption
Andy has worked as a strategic advisor to Leaders for decades, with experience at McKinsey, IBM and now Change Logic. We speak about the myth of only startups being able to innovate, and what it takes for large corporations to be able to execute disruptive innovations.
Topics covered in this episode:
00:01:30 - Andy's background with IBM's Emerging Business opportunities, and how this brought him to the idea that corporations can innovate better than startups
00:04:15 - Where the myth that large corporations cannot innovate comes from
00:07:00 - How survivorship and confirmation bias make people forget all the startups who tried but failed, and how corporations should not try to copy startups
00:08:30 - How LexisNexis innovated to create an entirely new business model
00:11:00 - You need different capabilities to execute disruptive and transformational innovations, rather than incremental improvements
00:12:30 - Insights from Steve Blank on running an ambidextrous organisation, and it not just being about exploring vs exploiting
00:18:00 - The importance of social capital and overcoming corporate antibodies
00:22:00 - Two case studies of a company which successfully and unsuccessfully attempted to disrupt themselves
Links mentioned in this episode:
Book Link: [ Ссылка ]
Change Logic: [ Ссылка ]
Bonus:
This episode was made possible by our premium innovation and creativity training. Take your innovation and creativity capabilities to the next level by investing in yourself now, at [ Ссылка ]
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