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In this exciting video, Evan Carmichael dives deep into the crucial steps entrepreneurs must take to protect their innovative ideas, focusing on a very intriguing query from a viewer, Michael, who's on the brink of launching a game-changing toy. Michael, who has already secured a provisional patent and is finalizing a utility patent, seeks advice on safeguarding his invention from copycats while navigating the competitive landscape of the adult toy industry. Evan emphasizes the importance of not just obtaining a patent but also building a robust marketing strategy and creating a movement to ensure the product's success.

Evan outlines two key strategies for protecting inventions: patents, which prevent others from replicating your exact idea, and trade secrets, akin to Coca-Cola's legendary formula, which are kept confidential to maintain competitive advantage. He shares invaluable insights on the necessity of going beyond merely holding a patent. Drawing from his experience and stories heard at an inventors' conference, Evan highlights the pitfalls of failing to commercialize and market an invention effectively, pointing out that many patents end up being underutilized due to lack of action from the inventors.

Lastly, Evan offers practical advice on leveraging partnerships, especially with law firms, to navigate the financial and legal challenges of patenting and commercializing an invention. He stresses the significance of choosing between being an inventor and building a company, as both paths require distinct approaches and commitments. For Michael and others in similar situations, Evan suggests structuring deals that not only ease the financial burden but also facilitate connections with industry giants, thereby transforming a unique idea into a revolutionary product that could dominate the adult toy market. This video is a must-watch for anyone looking to make a mark with their innovations while protecting their intellectual property.

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Michael:
"Ok great, what if you have sex toy? I have a provisional patent on a sex toy I finalizing the utility patent as we speak, my question is how do you prevent them from stealing taking your idea? The reason I'm asking I have a wife that doesn't work and two daughters 6 y/and 3 months, and finishing up my computer science bachelor's degree, I lost retirement and I had to start over again job wise. In American it's the guy with the biggest pocket book that wins over the little guy. I don't have a enough money to get a patent lawyer nor an accountant. I can't get loan for the backing, maybe 120k what's wrong with crowd funding? I 'm looking into indiegogo, and kick-starter, however, kickstarters frowns upon sex toys. Indiegogo is a bit loser in there terms and agreement. At all possible how do I connect you, and I fight a battle that I can't when. And all super possible who should I contact is that adult toy industry J :P"

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