We had the pleasure to interview Pierre Louette, CEO of the French media group Les Echos-Le Parisien and one of France’s leading experts on new communication networks. We spoke about:

* How his expertise in media, telecommunications networks, advertising and new technologies helps leading a media house today
* About his book “Giants and Men” (Des Géants et des Hommes) where he talks about the dominance of the big platforms calling for increased regulation.
* The opportunities that news media has in the digital age and about threats from the big platforms

Pierre believes in the importance of quality journalism supported by a state-of-art technology: “If you have quality content and a good technology basis to work on addressing this content to the right audience, this is the place where we want to be in ten years.”

If you like to hear more, watch here the full interview.

And if you like to discuss with Pierre personally, you can join: 👉HOW SILICON VALLEY IS TRANSFORMING NEWS BUSINESS 👉20th April, 3pm CET👉[ Ссылка ] New World Encounters 2021 will bring to you some of the world’s news media innovation champions to discuss innovation, risk and experimentation and how news media can learn from the tech giants and start-ups in Silicon Valley.

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