#plein #philippplein #pleintshirt
Plein was studying law when he began designing luxury dog beds. Soon his designs drew attention from experts within the interior design industry and in 1998, the company was founded in Munich, Germany.
Plein started making bags and accessories from the leftover exotic leathers, which were sold alongside his design pieces at trade fairs.[citation needed] In 2003 the entrepreneur was asked to design a lounge at the German trade fair CPD Düsseldorf, for Moët & Chandon, where he was also allowed to sell his accessories. The initial namesake casual fashion brand was born a year later in 2004, while the current Philipp Plein luxury ready to wear label was launched in 2008.
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Fashion industry arriviste Philipp Plein, 38, will have you know he is not a lot of things. He is: “not a designer”; “not a fashion person”; and, strangely, given the frequent Instagram posts of his black Rolls-Royce Wraith, Lamborghini Aventador and homes from Cannes to Lugano to Lexington Avenue, “not rich”.
Think what you will about that lattermost “not” — it’s the first two that fuel the pistons of his lucrative, incendiary and self-named label, which raked in €200m in 2015 by selling gauchely conceived clothing and accessories to the nouveau riche, be they in Miami, Moscow or Macau; the man is all fast, furious business. He has 80 stores around the world (13 of which are privately held; the remainder are franchises), and more in development, which peddle high-tops and graphic sportswear for men, racy diamanté studded dresses and leather fringes for women, furniture, children’s clothing and more. He’s sold in hundreds of other retail outlets, too. Last week it was announced that Plein has taken a majority stake in Billionaire Couture, the flashy luxury men’s label started by Formula 1 star Flavio Briatore in 2005. Plein is planning to double the brand’s global presence by adding 30 stores over the next five years.
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