We’ll give you a comprehensive look at what battles we’re facing in the upcoming Census and our best practices for ensuring a complete count. This five-part educational series will show you how data-driven counting with optimized outreach messaging can be put into practice. We'll cover how to:

- Find and leverage better, deeper data on your hard to count (HTC) populations.
- Take geo identification of communities at risk for undercounting, and leverage it to allow you to test messaging to your community and optimize in real-time.
- Activate your census related data into on-the-ground census campaigns to avoid an undercount.
- Identify optimal messages for your HTC population using scientific-backed data decision-making
- Overlay datasets onto existing census data for more accurate, more actionable and more predictive data.

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