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"The Italian Way" Youtube Channel (My Camera .....my Paintbrush) is an iconic video magazine created by Simona Cochi, an Italian journalist and pr based in Milan.
Simona unveils the exclusive features of the most relevant events about Art, Lifestyle, Design, Fashion, and more. Art interviews are one of the keys to being seduced by "The Italian Way" project.
The creative gesture of "direct capture" (the camera like a brush) blends different and transversal elements and draws on the visual heritage, the digital, and the sound in a field with still unexplored possibilities but which has the characteristics of a 21st-century Surrealism.
This editorial project has been conceived on Simona's return after a year and a half of work and research in different European capital cities and iconic outposts.
Simona Cochi can claim international working experiences and an academic track record.
2017 - Simona Cochi starts her digital video magazine to adapt communication and journalism techniques to the new challenge of the 2.0 era.
In 2018, during her experience as a video blogger in Vienna's museums, her definitive inspiration for surrealism was ignited through the work on the Man Ray's show at the Kunstforum. Further creativity and motivation have been enhanced thanks to the research on Sigmund Freud, the other eminent Austrian figure with significant traces of his life and works in Vienna.
The video journey started with "The Austrian Way" inside the magnificent art shows in the capital city: Monet, Picasso, Gustav Klimt, Keith Hearing, Florentina Pakosta, and more.
The digital producer's aim is to "paint" the path of the art exhibitions with her camera, revealing an unprecedented vision, and delivering new interpretative nuances of daily reality.
The images and comments of the Italian journalist are expressed to describe the emotions of art but also to portray the magnificent outposts of culture. Simona Cochi's footage is often accompanied by iconic interviews with the event's protagonist.
The beauty of a work resides in its visionary strength, in its celebratory capacity, in the alienating effect it arouses and this is what the spontaneity of the author often manages to convey.
The creative gesture of "direct capture" (the camera like a brush) blends different and transversal elements and draws on the visual heritage, the digital, the sound in a field with still unexplored possibilities but which has the characteristics of a 21st-century Surrealism.
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Please watch: "FENDI Show fw23 MFW Women's Collection Show Digital Review by Simona Cochi"
[ Ссылка ]
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