This is the generously-bearded actor Leonardo DiCaprio – official title the UN messenger of peace – making a powerful plea for action.

DiCaprio’s commitment to the planet is not a flash-in-the-pan: he set up a foundation using his name in 1998 to support organisations dedicated to protecting the planet.

The 39-year-old, speaking in New York, said: “As an actor I pretend for a living. I play fictious characters, often solving fictious problems. I believe mankind has looked at climate change in that same way, as if it were fiction, as if pretending climate change was not real it would somehow make it go away. But I think we all know better than that, now.”

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