As the media industry has experienced various challenges over the years, Jeff Zucker, RedBird IMI CEO & Former CNN Worldwide President, sits down with Yahoo Finance's Seana Smith at Yahoo Finance Invest to discuss the future of media.
“This is a very transitional time for media,” Zucker said, as many companies “are facing challenges… with distribution, with advertising, with the macro economy, how people are consuming.”
He went on to say, “This is a difficult time in media, but the one thing that you know is that people are always going to want to watch great entertainment and they're going to want to watch sports and they're going to want to consume news and information. So that is always going to be there. The question is how?”
“The reality is great content, great information, great sports will always win out. How it’s distributed is the question. And there will be new combinations, new forms of distribution over the next three, five, seven years,” Zucker added.
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