In this video, Dr. Bill Dyment (drbillspeaks.com), executive coach and author of Fire Your Excuses, explains how to price your new or existing services, find the right target market, and move prospects "off the fence" by demonstrating their investment and insuring it with your "guarantee." Whether your work for an organization and must negotiate a raise or wish to launch out on your own, this video will help you stop underpricing yourself.
