Why influencers are everywhere? Even at exclusive events like the Cannes Film Festival?

In this video, we dive deep into the world of social media influencers and the creator economy. We explore how some influencers paid their way to Cannes, overshadowing real talents like Payal Kapadia.

We discuss the ethical issues of influencers promoting products they don’t use, endorsing harmful content, and even exploiting children for fame. We also look at the manipulation by brands and the role of the audience in perpetuating these practices.

Together, we'll reflect on the responsibilities of influencers, brands, and viewers in this complex ecosystem and consider the need for better regulations and conscious engagement. Join me in this critical conversation, and let’s uncover the truth behind the influencer industry.

#influencer #darkreality #vedantrusty
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In this video:

How Indian Influencers Lie To You // 00:00
Why are Indians obsessed with Influencers? // 04:33
The content creation hamster wheel explained // 08:41
The downward spiral of content creation // 16:47
Who REALLY is to blame? // 20:18
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