Cavalier House Books co-owner and SIBA Board member John Cavalier presents "Tips for Managing an Unexpected Crisis," focusing on business strategies during COVID-19. During a time of crisis, it's vital to put a plan in place, as a thoughtful response can mean the difference between persevering and closing up shop. John talks generally and specifically about how you can work with your staff and community to craft a plan that will help you achieve your goals. He also provides a list of concrete steps you can take to build resiliency for your store's future and daily operations.
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