The QR code has been around for almost three decades now. And yet, surprisingly, many CEOs, founders, and marketers are still not fully utilizing the immense power of QR codes.
Just think about it for a moment. Any print material you use, be it a brochure, business card, flyer, or menu, can now have a QR code embedded within it. And guess what? This QR code can instantly redirect people to a video!
This opens up incredible possibilities for establishing a parasocial relationship with your customers. They can see you in action, watch your brand come to life, or learn from any recorded content you have to offer.
Here's an exciting idea: if you're currently working on a book that you're planning to publish on Amazon, why not include a QR code in each chapter? Readers can scan it and gain access to a video where you explain the concepts discussed in that chapter. It adds a whole new dimension to the reading experience.
And the best part? Making this happen is incredibly easy.
Just download the Dubb mobile app! Every video you create on Dubb automatically generates a unique QR code. You can place this QR code on your business cards, brochures, or even on the pages of your upcoming book.
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