Knowing what videos to create can be a tough decision as a creator. Do you try to please your existing audience? Or do you try to reach out to new viewers? Or, can you do both in the same video? Today, we walk you through 2 metrics in YouTube Analytics that can help you better understand your audience - Returning & New Viewers. In this video we’ll cover what these audience metrics are, how to understand these metrics and the trends on your channel, and ways you can act on this information when it comes to making videos.

0:00 Intro to Returning & New Viewers
0:33 What & Where are these metrics?
1:37 Understanding Trends: More Returning Viewers
2:55 Understanding Trends: More New Viewers
4:40 Understanding Trends: Mix of New & Returning Viewers

Subscribe and hit the bell to see new videos: [ Ссылка ]

► Check out our Help Center: [ Ссылка ]

свернуть