saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love brought to you by [ Ссылка ].
I'm your host Anna Nadeina, Head of Growth for saas.group.
In this episode #29, we are talking with Amir Bohnenkamp, Co-Founder at Heyflow ([ Ссылка ]).
We talked about the way VCs approach communication with the startups and why they still expect businesses to be spending money they've raised even in this unstable market. Amir shared the way Heyflow chose different growth and marketing channels and why it's important to never assume people will understand how your product works but to educate them in the most convenient way.
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