A campaign for Wilson Tennis to introduce their new K Factor line of racquets. Each of the four players — Roger Federer, Justine Henin, Novak Djokovic & Feliciano Lopez — were presented as superheroes, with each K Factor spot a mini ‘origin story’. The players’ schedules were very tight, so green screen shoots had to be carried out on the road, with a portable Chromatte keying system. The ‘lab’ environments and tennis stadium were built in Cinema4D, with crowd effects added in After Effects using Trapcode Particular.

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