Product Management event in New York about how to make data-informed product decisions.

📆 Check out upcoming events: [ Ссылка ]
📑 Get the slides: [ Ссылка ]
ℹ Find out more about us: [ Ссылка ]

The best products are made when the risky decisions, from stories to strategy, are backed by data. But even teams that think of themselves as data driven can get caught up on the wrong metrics, bias their research, or get confused by seemingly conflicting feedback from users.

How do you navigate these challenges to create products that drive the business outcomes they are charged with?

Holly discussed what metrics you should look at when evaluating product performance, how much qualitative vs quantitative discovery you should do and what discovery techniques will help you answer the most important questions.

At Shutterstock, Holly successfully made the case to shutdown Skillfeed, an internally launched startup in the online education space. Next she led the launch of Shutterstock Editor from prototype to successful public beta in 3 months, generating praise from the target users who loved that it saved them time.

Holly then followed it up with a validated roadmap to support an increasing amount of valuable customer outcomes. This helped a wider audience and a resource plan to scale the team 3x so that they could deliver on the original vision as fast as possible. By the end of Shutterstock Editor’s first year, the team had earned a reputation for continually delivering valuable improvements and product usage had grown 10X from its first month.

ABOUT US:
Product School is the world’s first tech business school. We offer certified Product Management, Coding, Data and Blockchain courses; our instructors are real-world product managers working at top tech companies such as Google, Facebook, Snapchat, Airbnb, LinkedIn, PayPal, and Netflix.

Our classes are part-time, designed to fit into your work schedule, and the campuses are located in 14 cities worldwide, including Silicon Valley, New York, Los Angeles and London. See our upcoming courses here: [ Ссылка ]

In addition to classes, each of our campuses host weekly events with top industry professionals about Product Management, Data, Coding and Blockchain. Click here to see what we have coming up: [ Ссылка ]

Product leaders from local top tech companies visit Product School campuses each week. Through lectures, panel discussions, and a variety of other forums, the world’s top product managers visit Product School to provide invaluable real-world insights into critical management issues.

📓 The Product Book has arrived! Learn how to become a great Product Manager. On sale for a limited time. Get your copy here: [ Ссылка ]

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