As part of our presence at the inaugural Retail Design Expo, we created an interactive exhibition stand demonstrating how appropriate technology can be used to engage and create shareable content. Our screen-printed illustrations sprung to life when touched, uncovering a host of playful animations, data-feeds and sounds.
Taking the technology we used in our store design for Zippy, we realised it on a larger scale here and pushed the range of interactions and feedback, making a space to stand out from the crowd, a conversation starter that’s experimental, innovative, playful, integrated and exploratory. Created in-house, the stand was a collaborative effort between our Digital, Interiors and Graphics teams. Using conductive ink, the interface looks more like a mural than a typical touchscreen.
More information about the stand can be found here: [ Ссылка ]
