In this video, Monique Voogt of SQ Consult explores the circular economy, a system that aims to maximize the lifespan and value of products through reuse, repair, and recycling. This approach aligns with the UN's Sustainable Development Goals, particularly Goal 12, promoting sustainable consumption and production.

The European Commission supports this transition with various policies, such as the Ecodesign Directive and the Waste Framework Directive. We also spotlight the New Circular Economy Action Plan of 2020, aiming to standardize sustainable products and boost circular business models.

Using the example of a washing machine, we demonstrate the potential for products to be designed for longevity, repairability, reusability, and recyclability.

Visit our CHAMPION website for more insights into the transition to a circular economy: [ Ссылка ]

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