Mr. Miguel Sanz, Director General, Turespaña, Spain, spoke on the subject of "Living and promoting sustainability" at the “Sustainable Destination Summit 2023” in Mallorca, Spain.

Panel Discussion - Living and promoting sustainability
How do destinations committed to sustainability communicate and promote their attractions, products, and services and strive towards a balance between marketing and storytelling? How do markets, operators, and clients demand information and support? What have we learned from these responses to continue fostering sustainable and resilient destinations?

Moderator:
Mr. Michael Collins, Founder, Managing Director, TravelMedia.ie

Mr. Mark Tanzer, CEO, ABTA, UK
Ms. María Frontera, President FEHM, Federación Empresarial Hotelera de Mallorca, Spain
Mr. Miguel Sanz, Director-General, Turespaña, Spain
Mr. Andreu Serra, Conseller de Turismo, Consell Insular Mallorca, Spain
Mr. Thomas Ellerbeck, Member of the Group Executive Committee & Chief Sustainability Officer of TUI Group

#SDSummit2023 #UNWTO #unraveltraveltv @UNTourism @Travel_Media @UnravelTravelTV ​

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