One day is insufficient to express our gratitude to all the mothers in the world for the part they play in our lives. Even a million days are not enough to express our gratitude for all she has done for us. So, in honor of Mother’s Day, Mamaearth, your most cherished and reliable brand, has initiated a wonderful concept, "United By Goodness."

This initiative concept in a subtle but powerful way. It beautifully explains the different roles that a woman has to play throughout her life because our super mamas know it all:
- Mama is caring
- Mama is nature’s blessing
- Mama makes us feel safe
- Mama is full of goodness inside and out

Their goodness inside makes them selfless caregivers and a source of unconditional love and support for all those who are around them.

Just like Mama cares for you, Mamaearth creates products from ingredients that give you a soothing experience, adding a tinge of nature’s goodness.

Why use Mamaearth?
Mamaearth has the unique distinction of providing gentle yet effective products. We believe strongly in keeping any harmful chemicals or toxins away from our products.
As a result, we make our products go through stringent tests in adherence to international standards to ensure they don’t contain anything even remotely unsafe.
Our products are hypoallergenic, so they don’t have any ingredients that can cause allergies or reactions.
We also take pride in calling ourselves a Plastic Positive brand, which means that we recycle double the amount of plastic we produce, thus doing our bit to contribute to the environment. Not only this, but for every purchase that you make from our website, we plant a tree.

This Mother’s Day, let’s celebrate the innate goodness in women and remind them that together they are United By Goodness.

Now the most important question is what is that which unites us all? Is it gender? No, it isn't.

We are united by the goodness inside us.

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