By Avalon Rare Metals, February 2014. Don Bubar, President and CEO and Mark Wiseman, VP Sustainability discuss the importance of sustainability in mineral exploration, specifically with the rare earth elements and Avalon's Nechalacho Project in the Northwest Territories, Canada. Rare earth elements are critical to modern technology and especially clean and green technologies. It's vital the rare earths produced in the supply chain are done in the most sustainable manner possible. It's always better and cheaper to do things the right way the first time. Align, Optimize, Innovate. To view Avalon's 2013 Sustainability Report please visit www.avalonraremetals.com

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