🎯 Focus on the 1% That Crave What You Offer 🎯

Feeling like your message is getting lost in the crowd? It’s time to narrow your focus and zero in on those who truly need and want what you offer. Imagine this: targeting just 1% of the German market still gives you 800,000 potential clients. Forget about the other 99%.

• Identify those who truly need your product 🧐
• 1% of Germany = 800k potential clients - discard the other 99% 🌍
• Go to the edges of the market: Find your unique niche
• Test-Test-Test: Refine and iterate based on real feedback 🧪

Be specific, target your niche, and grow strategically! 🚀

The minimum viable audience is all about focusing on the smallest possible audience that can sustain your business. This means going to extremes and finding the tiniest subset of a market. By doing this, you can truly zoom in on the reality of those you want to attract. And here’s a comforting thought: even if you discard 99% of the population, targeting just 1% can still yield a significant number of potential clients. The internet makes it possible to reach any niche, no matter how small.

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