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Facebook video ads are still one of the best performing creatives on the platform, with one condition... They have to be good. Really good.

We live in a world dominated by video and short attention spans. That means that when a user sees a video, they're going to decide whether to keep watching or scroll right past in a matter of seconds. That's all you've got to convince them that your video is worth watching.

So how do you make a good Facebook video (or Instagram video ad - same thing 😉 )?

You use the formula I show you in this video about making videos! 😂

You'll learn what to say at each stage of your video, how to create a great hook, how long your videos should be, video editing tips, and lots more.

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