Eric Siu and Neil Patel discuss why big brands sell experiences and feelings through storytelling, if the marketing industry is recovering, the challenges faced by ESPN due to cord-cutting, and the success of Instagram and YouTube as acquisitions.

Timestamps:

00:00 - Today's topic: What big brands sell, Mcdonald’s Netherlands billboards that smell like french fries, & more
00:52 - Mcdonald’s Netherlands put up unbranded billboards that smell like french fries
03:11 - Is the marketing industry recovering?
08:56 - The Instagram $1B acquisition revisited - how to think about m&a
18:21- That’s it for today! Don’t forget to rate, review, and subscribe!

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Welcome to Marketing School, a top business podcast with 61 million downloads!

The topic? You guessed it: marketing!

Brought to you by none other than industry experts Eric Siu (founder of Leveling Up & Single Grain) and Neil Patel (co-founder of Neil Patel Digital and top 10 marketers by Forbes).

Each episode features marketing tips and strategies from entrepreneurs who practice what they preach and live what they teach.

Level up your marketing knowledge with short videos you can listen to on the go and grow your skills.

Want to learn more about each of the hosts? Subscribe to their channels!
👉 Leveling Up with Eric Siu: [ Ссылка ]
👉 Neil Patel: [ Ссылка ]


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Marketing School brings you 10 minutes of actionable marketing advice every single day. Get the right tips to take your business to the next level and get to work right away.
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Founder's Mastermind for top founders:
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Single Grain - Ad Agency focused on innovation
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