Many organizations across the globe engage in a process called “culture change” in which they attempt to develop new company traits, norms, structures and behavioral patterns among employees. One approach taken by some leaders involves what they consider a top-down approach, meaning leadership creates the blueprints for culture change in the boardroom and mandates it company-wide. While this approach may work for some, lasting change may require small behavioral changes among employees working in the trenches.
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Dr. Jim Collins is a Gerontologist and nationally-recognized expert in wellness and health care for seniors and older Americans. Over his 30-year career Dr. Collins has always had a strong focus on education – both as a prolific speaker, author of published articles, newsletters and the first book about person-centered care for seniors entitled "The Person-Centered Way: Revolutionizing Quality of Life in Long Term Care".
Dr. Collins decided to take his passion for speaking and teaching to a national audience through his company Collins Learning, an online learning management system for senior care facilities. With its extensive and ever-developing library, Dr. Collins and his dedicated staff bring impactful and timely information to tens of thousands of healthcare professionals in states throughout the country with this online system.
