So, iTunes is gone! That's right, in a move that has been speculated and guarded terribly for a long while now, Apple just announced the break-up of iTunes in favour of three new apps that includes Apple Podcasts for desktop! Also, they announced a far better podcast search experience, whoop!
Here's a quick roundup of every announcement that could affect podcasters:
• Streaming audio API for Apple Watch and independence from iPhone - could be huge for podcasting and very cool all round.
• iOS 13
Audio sharing on AirPods - listen to podcasts with friends
HomePod hand off is great for continuous listening
• iPad desktop class experience means production is more like desktop so could be great for podcasters.
• Mac
Mac OS Catalina
Splitting iTunes
Apple Music
Apple Podcasts
Apple TV
Apple Podcasts
Discoverability is getting better, new feature: content index of transcribed audio to allow better and deeper search
Who knows what else you’ll be able to do inside the Apple Podcasts desktop but this is an interesting and intriguing step
Welcome to The Podcast Accelerator, the thrice-weekly show that brings you podcast education, industry insights and straight-talking reactions to podcasting news.
I’m your host Mark Asquith, The British Podcast Guy and CEO and co-founder of Rebel Base Media, the podcast tech company that creates the Podcast Success Academy, Podcast Websites, Poductivity, Rebel Base Studios & Captivate.fm , the world’s only growth-oriented podcast host where you can get your first month of podcast hosting for just one dollar and transfer an existing podcast in, completely free.
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