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Don Kaufman is one of the industry's leading option strategists and educational gurus. With more than 17 years of industry experience, Kaufman oversees Simpler Tradings firm wide strategy and deployment initiatives, while designing and executing upon innovative content in the financial education space. Prior to joining Simpler Trading, Kaufman spent 6 years at TD Ameritrade as Director of the Trader Group. At TD Ameritrade Kaufman handled thinkorswim content and client education which included the design, build, and execution of what has become the industry standard in financial education. He started his career at thinkorswim in 2000 (acquired by TD Ameritrade in 2009), where he served as chief derivatives instructor, helping the firm progress into the industry leader in retail options trading and investor education services.
