Building a successful brand doesn’t mean only focusing on your quality, marketing, and equipment. You need to keep in mind that as a brand, having a good relationship with your distributor is one of the most important things you should be focusing on.

Having a good relationship with your distributor is essential if you want to build a successful brand. Remember that without your distributor, your product will not make it to the consumer, and without the consumer picking your bottle off the racks, or ordering it at a restaurant, you will lose out on sales.

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***About SommelierChoiceAwards***
The goal of the new Sommeliers Choice Awards is simple: to provide on-premise buyers and sommeliers a valuable benchmark for understanding which wines would make a compelling addition to a wine list.

The judging panel of the Sommeliers Choice Awards will consist entirely of top sommeliers, on-premise wine buyers and wine directors at U.S. restaurants, bars, pubs, and clubs. In order to be selected as a judge, sommeliers need to provide evidence of their expertise within the on-premise industry. In some cases, these sommeliers may also be wine consultants for on-premise establishments. They may also have a buying role in addition to working on the restaurant floor.

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Entries are now open. Here's how you can enter your wine today:
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***About Beverage Trade Network***

Beverage Trade Network is one of the world's leading networks for beverage, wine, spirits and beer importers, distributors, producers and related companies. Our database and directory listing of the world's leading beer, wine, spirit and non-alcoholic drink producers provides our importers and distributors an advantage to source and innovate their portfolios.

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