Jaguar's CEO has defended the brand's shift from "traditional automotive stereotypes" after its new ad faced a wave of online backlash.
The 30-second clip, shared by Jaguar Land Rover on X, showcased models in bold, colourful outfits against vibrant backdrops, with no car or the iconic cat logo in sight.
The luxury carmaker, owned by India’s Tata Motors, said the ad sparked "vile hatred and intolerance" online.
Dr David Bull discusses the latest tech stories with journalist David Fang and broadcaster Richard Blanco.
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