In this episode of Better Advertising with BTR Media, Emery Robbins (Sr Account Director & Head of Partnerships) and Destaney Wishon (CEO & Co-Founder) unpack Amazon's advertising and its impact on your spot in the organic search lineup. They're laying it all out, using a real-deal case study to show how BTR Media's approach to picking just the right keywords can make all the difference in your campaigns. This episode is packed with down-to-earth advice on making your brand more noticeable and improving your organic Amazon rank.
Some Key Takeaways:
🟠 Getting to the top of the Amazon charts is all about knowing how your ads and where you pop up in searches play together.
🟠 Winning the campaign game is mostly about zoning in on those keywords that perform best for your brand.
🟠 Even if you're not splashing the cash, putting your money on exact match campaigns can help keep you in the bestseller spot.
🟠 Being smart with your ad budget, knowing when to spend more or cut back based on your organic rank, is crucial for balancing things out.
🟠 Quick to adapt campaigns mean you can stay ahead of the game, making sure your brand keeps its visibility and place on the shelf.
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Connect with Destaney - [ Ссылка ]
Learn more about BTR Media - www.btrmedia.com
#amazonads #amazonadvertising #advertisingandmarketing #amazonppc
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