What a customer wants is central to a frictionless future of banking in a digital world.

Continuing on the theme of innovation to meet customer demand, the banking industry is seeking to streamline the user experience and offer simple-to-navigate tools. Bank Leumi and Barclays are on the forefront of the digital-only banking revolution; in fact, both are now eyeing a gigantic market—the U.S.—that is, perhaps surprisingly, behind on this trend. Digitizing such a fundamental financial resource is a foregone conclusion for today’s consumers, but it presents a unique set of challenges for those driving the change: maintaining a personalized touch, safeguarding personal data, harnessing A.I.’s capabilities, and ensuring this latest wave of banking is more inclusive than the last. CEOs from the two banks will explain what it will take to set this new era’s winners apart.
Interviewees:
Karen Frank, Chief Executive Officer, Private Bank and Overseas Services, Barclays
Rakefet Russak-Aminoach, President and CEO, Leumi Group
Moderator: Claire Zillman, FORTUNE

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