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Gmail has the advantage when it comes to things like ease of use, sleek design, and easy searchability. It's also fairly easy to label and have things sent to certain folders, or to have automated rules put up. Gmail also tends to win with speed and spam filtering, although Gmail can show ads or gather info from emails to do ads later.

However, Outlook's desktop app has a lot more tools and capabilities available for immediate disposal.

Also, Outlook obviously connects better to the Office 365 suite of tools a lot more effectively. Office 365 beats G-Suite in my opinion, especially if we're talking about enterprises level businesses. Otherwise, both have a load of solid 3rd party apps, but Microsoft has a bit more, especially once you look at the enterprise levels.

The prices and free tiers of each are comparable. On the low end though, Gmail narrowly wins out. So, if you're small or an individual user, Gmail will be plenty, even at the free level.

Also, one misconception is that you can't use your website domain with Gmail, you actually can. What this means is that if your domain is abccompany.com, you can set up the email addresses ending in @abccompany.com for everyone, regardless of whether you use Gmail or Outlook.

And, here's my current cut-off for whether I'd recommend Gmail or Outlook to you:

Are you an individual user or small business that is planning to keep things simple? If so, Gmail will be easier to use and get up and running.

Otherwise, are you part of an organization that might have more complicated needs and is willing to sacrifice things like ease of use and speed for scalability and customizability and integrations? Then Outlook is your go-to option.

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