Designing Aesthetically Pleasing Medical Office Buildings w/ Elizabeth Randall || Alliance
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Elizabeth Randall: I think that, as we see more and more competitors, more and more doctors are having to compete for the better insurance- the patients with better insurance, patients with more cash, more cash-payer. From that standpoint, they had to think about that. They have to improve their marketing. And honestly, they do that with beautiful buildings. They think about how much that can make a big statement in terms of this group over that group.
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